425 lines
15 KiB
TeX
425 lines
15 KiB
TeX
% Intended LaTeX compiler: pdflatex
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\documentclass[t, 11pt]{beamer} % add handout to the options to get slides w/o pauses
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\usepackage{pgfpages}
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\usepackage[T1]{fontenc}
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\usepackage{graphicx}
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\usepackage{grffile}
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\usepackage{longtable}
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\usepackage{wrapfig}
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\usepackage{rotating}
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\usepackage[normalem]{ulem}
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\usepackage{amsmath}
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\usepackage{textcomp}
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\usepackage{amssymb}
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\usepackage{capt-of}
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\usepackage{hyperref} % include hyperlinks
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\usepackage{booktabs}
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\usepackage{verse}
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\usetheme{}
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\logo{\includegraphics[height=1.0cm]{./img/logo.png}}
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\author{ALEXANDER PITSCH\\{alexander.pitsch@fsfe.org}}
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\institute{Free Software Foundation Europe e.V. - local group Zurich}
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\title{Rethinking Social Media}
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%\subtitle{Exploring the Fediverse}
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\date{12.10.2024}
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\setbeamerfont{author}{size=\footnotesize}
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\hypersetup{
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pdfauthor={Alexander Pitsch},
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pdftitle={Rethinking Social Media @ VIScon 2024},
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pdfkeywords={Free Software; FSFE},
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pdfsubject={},
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pdfcreator={},
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pdflang={English}
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}
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\usenavigationsymbolstemplate{} % To remove the navigation symbols
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\AtBeginSection[]
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{
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\begin{frame}[c]
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\frametitle{Table of Contents}
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\tableofcontents[currentsection]
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\end{frame}
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}
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\AtBeginSubsection[]
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{
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\begin{frame}[c]
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\frametitle{Table of Contents}
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\tableofcontents[currentsection,currentsubsection]
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\end{frame}
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}
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\begin{document}
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\begin{frame}[c]
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\begin{figure}
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\includegraphics[width=0.9\textwidth]{img/social_media.png}
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\caption{Social Media\footnote{\url{https://xkcd.com/1239/}}}
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\end{figure}
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\end{frame}
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\begin{frame}
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\maketitle
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\tiny{VIScon 2024 $\cdot$ \insertdate} \\
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\tiny{\insertinstitute} \\
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\tiny{\url{https://git.fsfe.org/fsfe-zh/viscon2024} $\cdot$ \ccbysa}
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\end{frame}
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\begin{frame}[c]
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\begin{block}{\texttt{\$ whoami}}
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\begin{itemize}
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\pause
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\item{Alex} \pause
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\item{software developer} \pause
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\item{Free Software Foundation Europe [FSFE] supporter} \pause
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\item{member of the FSFE local group Zurich}
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\end{itemize}
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\end{block}
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\note{we meet every $2^{nd}$ Thursday of a month}
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\end{frame}
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\begin{frame}[c]
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\begin{block}{\texttt{\$ info fsfe}}
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\begin{itemize}
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\pause
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\item{``a charity that empowers users to control technology''} \pause
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\item{non-profit \& non-governmental} \pause
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\item{truly European} \pause
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\item{active since 2001} \pause
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\item{still going strong}
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\end{itemize}
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\note[item]{legally setup as a German association; but active local groups in Spain, France, UK, Germany, Switzerland, Italy, Austria, Poland}
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\note[item]{many activities whereby the main focus is on public awareness, policy advocacy, and legal support for all matters related to Free Software}
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\end{block}
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\end{frame}
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\begin{frame}[c]
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\begin{figure}
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\includegraphics[width=0.8\textwidth]{img/rant.jpg}
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\caption{****\footnote{\url{https://www.larrywinget.com/wp-content/uploads/2011/10/rant.jpg}}}
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\end{figure}
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\end{frame}
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\begin{frame}[c]
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\frametitle{Table of Contents}
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\tableofcontents
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\end{frame}
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\section{What's wrong with Social Media?}
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\begin{frame}[c]
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\frametitle{What do I mean by Social Media?}
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\pause
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\begin{definition}[Social Media]
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Software platforms whose main purpose is to enable (i) sharing
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digital content widely and (ii) providing opportunities for
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interactions of its users with regard to that content.
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\end{definition}
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\note{What does widely mean?}
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\note{Includes forums, wikis, link aggregators, etc.}
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\end{frame}
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\begin{frame}[c]
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\frametitle{A small caveat}
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\centering
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I barely use any.
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\note{Nevertheless, I feel able to share an insight or two about Social Media.}
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\note{But feel free to take my advice with a grain of salt.}
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\end{frame}
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\begin{frame}[c]
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\frametitle{But take it from the inventor of the Web}
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\begin{block}{Tim Berners-Lee (2019) - ``30 Years On, Whats Next \#ForTheWeb?''\footnote{\url{https://onezero.medium.com/30-years-on-whats-next-fortheweb-6ce844ed147f}}}
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\begin{quote}
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\begin{enumerate}
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\item Deliberate, malicious intent, such as state-sponsored hacking and attacks, criminal behaviour, and online harassment.\pause
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\item System design that creates perverse incentives where user value is sacrificed, such as ad-based revenue models that commercially reward clickbait and the viral spread of misinformation.\pause
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\item Unintended negative consequences of benevolent design, such as the outraged and polarised tone and quality of online discourse.
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\end{enumerate}
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\end{quote}
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\end{block}
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\end{frame}
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\begin{frame}[c]
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\frametitle{Malicious intent}
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\framesubtitle{Doppelganger 2022-2024}
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\begin{block}{04.09.2024: US DoJ Disrupts Covert Russian Government-Sponsored Foreign Malign Influence Operation\footnote{\url{https://www.justice.gov/opa/pr/justice-department-disrupts-covert-russian-government-sponsored-foreign-malign-influence}}}
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\begin{quote}
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Influence Operation Relied on Influencers, AI-Generated Content,
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Paid Social Media Advertisements, and Social Media Accounts to
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Drive Internet Traffic to Cybersquatted and Other Domains.
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\end{quote}
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\end{block}
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\note{Open Society and its Enemies}
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\end{frame}
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\begin{frame}[c]
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\frametitle{Perverse incentives}
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\framesubtitle{Surveillance Capitalism}
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\begin{figure}
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\includegraphics[height=0.55\textheight]{img/The-Age-Of-Surveillance-Capitalism-cover.jpg}
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\caption{Read this book!\footnote{\url{https://blogsmedia.lse.ac.uk/blogs.dir/30/files/2019/07/The-Age-of-Surveillance-Capitalism-cover.jpg}}}
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\end{figure}
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\end{frame}
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\begin{frame}[c]
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\frametitle{Perverse incentives}
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\framesubtitle{Surveillance Capitalism}
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\begin{figure}
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\includegraphics[height=0.65\textheight]{img/discovery-of-behavioral-surplus.jpg}
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\caption{How it works\footnote{\url{https://jarche.com/wp-content/uploads/2023/01/discovery-of-behavioral-surplus.jpg}}}
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\end{figure}
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\end{frame}
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\begin{frame}[c]
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\frametitle{Power dynamics}
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\framesubtitle{Social Media platforms vs. societies at large}
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\begin{block}{Tim Berners-Lee (2024) - ``Marking the Web’s 35th Birthday''\footnote{\url{https://scribe.rip/@timberners_lee/marking-the-webs-35th-birthday-an-open-letter-ebb410cc7d42}}}
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\begin{quote}
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Leadership [\ldots] has steered away from a tool for public good
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and one that is instead subject to capitalist forces.
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\end{quote}
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\end{block}
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\end{frame}
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\begin{frame}[c]
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\frametitle{Power dynamics}
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\framesubtitle{Social Media platforms vs. individuals}
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\begin{block}{Aldous Huxley in a 1958 interview on future threats to US democracy\footnote{\url{https://www.youtube.com/watch?v=alasBxZsb40}}}
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\begin{quote}
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You're being persuaded below the level of choice and reason.\pause
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\[\ldots\]
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Essentially the application of propaganda methods of the most
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violent kind to individuals.\pause
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\[\ldots\]
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All these new devices are extremely efficient instruments for
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the imposition of power by small groups over larger masses.
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\end{quote}
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\end{block}
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\end{frame}
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\section{How can we fix it?}
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\begin{frame}[c]
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\frametitle{Avoid technosolutionism!}
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\centering
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The problems with social media are not of a technological nature! \\ \pause
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Societal problems require societal solutions.
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\end{frame}
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\begin{frame}[c]
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\frametitle{There are many ways to Rome.}
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There is not \textbf{one} fix. \\ \pause
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There are \textbf{many}.
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\end{frame}
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\subsection{Reduce}
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\begin{frame}[c]
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\frametitle{Better Social Media\ldots}
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\framesubtitle{\ldots is less Social Media}\pause
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\begin{block}{Deep Fried Frenz (2004) - MF DOOM}
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\begin{verse}
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\[...\] \\
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I found a way to get peace of mind for years and left the hell alone\\
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Turn a deaf ear to the cellular phone\\
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Send me a letter or better, we could see each other in real life\\
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\[...\]
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\end{verse}
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\end{block}
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\note{Are there any MF DOOM fans amongst us?}
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\end{frame}
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\subsection{Reuse}
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\bgroup
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\let\oldfootnoterule\footnoterule
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\def\footnoterule{\only<2->\oldfootnoterule}
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\begin{frame}[c]
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\frametitle{Better Social Media\ldots}
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\framesubtitle{\ldots lets you control your content} \pause
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\begin{definition}[POSSE\footnote<2->{\url{https://indieweb.org/POSSE}}]
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[Stands for ``Publish (on) Own Site, Syndicate Elsewhere'']\pause
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[Describes] the practice of posting content on your own site
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first, then publishing copies or sharing links to third parties
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(like social media silos) with original post links to provide
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viewers a path to directly interacting with your content.
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\end{definition}
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\note{Technical audience: you know how to use a static site
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generator and register a domain. For your non-techie friends, blog
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hosting sites abound.}
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\end{frame}
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\egroup
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\begin{frame}[c]
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\frametitle{Better Social Media \ldots}
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\framesubtitle{\ldots lets you control your content}
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\begin{figure}
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\includegraphics[height=0.65\textheight]{img/fsfe-posse-mastodon.png}
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\caption{POSSE example on the FSFE's Mastodon account}
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\end{figure}
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\end{frame}
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\subsection{Replace}
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\begin{frame}[c]
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\frametitle{Better Social Media\ldots}
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\framesubtitle{\ldots is FLOSS}
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Free, libre and open-source software [FLOSS] gives you the right to \pause
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\begin{enumerate}
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\item use \pause
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\item study \pause
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\item share \pause
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\item improve \pause
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\end{enumerate}
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the software \textbf{as you see fit}.
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\end{frame}
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\begin{frame}[c]
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\frametitle{Better Social Media\ldots}
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\framesubtitle{\ldots is decentralised}
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\begin{figure}
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\includegraphics[width=0.9\textwidth]{img/network-models.jpg}
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\caption{Centralised - federated - distributed\footnote{\url{https://docs.joinmastodon.org/assets/network-models.jpg}}}
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\end{figure}
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\end{frame}
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\begin{frame}[c]
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\frametitle{Better Social Media\ldots}
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\framesubtitle{\ldots is human centric (and already exists)}
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\begin{figure}
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\includegraphics[height=0.6\textheight]{img/Fediverse_logo_proposal.png}
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\caption{Fediverse\footnote{By Eukombos - Own work, CC0, \url{https://commons.wikimedia.org/w/index.php?curid=70845534}}}
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\end{figure}
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\end{frame}
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\begin{frame}[c]
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\frametitle{Better Social Media\ldots}
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\framesubtitle{\ldots is human centric (and already exists)}
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\begin{figure}
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\includegraphics[height=0.65\textheight]{img/Fediverse_branches_1.2.png}
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\caption{Fediverse branches\footnote{By Per Axbom - https://axbom.com/fediverse/, CC BY-SA 4.0, https://commons.wikimedia.org/w/index.php?curid=125076684}}
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\end{figure}
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\end{frame}
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\subsection{Reform}
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\begin{frame}[c]
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\frametitle{Better Social Media\ldots}
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\framesubtitle{\ldots is a collective action problem!} \pause
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\begin{block}{Tim Berners-Lee (2024) - ``Marking the Web’s 35th Birthday''\footnote{\url{https://scribe.rip/@timberners_lee/marking-the-webs-35th-birthday-an-open-letter-ebb410cc7d42}}}
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\begin{quote}
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The future hinges on our ability to both reform the current
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system and create a new one that genuinely serves the best
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interests of humanity.
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\end{quote}
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\end{block}
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\end{frame}
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\begin{frame}[c]
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\frametitle{Better Social Media\ldots}
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\framesubtitle{\ldots is a collective action problem!}
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\centering
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Changing one's own behavior is necessary.\pause
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But it is \textbf{not sufficient}!
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\end{frame}
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\begin{frame}[c]
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\frametitle{Better Social Media\ldots}
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\framesubtitle{\ldots is a collective action problem!}
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Your job:\pause
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\begin{itemize}
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\item Adapt your own behavior.\pause
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\item Inspire others to adapt theirs.\pause
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\item Build/contribute to human-centric tech.\pause
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\item But reflect of the social conditions of technology and avoid
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technosolutionism.
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\end{itemize}
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\end{frame}
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\begin{frame}[c]
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\begin{figure}
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\includegraphics[width=0.9\textwidth]{img/infrastructures_large.png}
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\caption{Infrastructures\footnote{\url{https://xkcd.com/743/}}}
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\end{figure}
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% alternative xkcd comic:
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% https://xkcd.com/2045/
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\end{frame}
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\begin{frame}
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\frametitle{Recommended resources}
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\begin{itemize}
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\item \href{https://archive.org/details/digitalni-disidenti}{Digitální disidenti}
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\item \href{https://www.newyorker.com/books/under-review/the-deliberate-awfulness-of-social-media}{The deliberate awfulness of social media}
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\item \href{https://www.apa.org/monitor/2022/03/feature-minimize-instagram-effects}{APA: How can we minimize Instagram's harmful effects?}
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\item \href{https://activitypub.rocks/}{W3C Activity Pub protocol}
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\end{itemize}
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\end{frame}
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\end{document}
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%%% Local Variables:
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%%% mode: latex
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%%% TeX-master: t
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%%% End:
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